Mosaic Octopus Logo for New Outdoor Brand!

This is what "MOXY" and also "MOXY Outdoors" was looking for in their logo design

Seeking logo design services for our new outdoor retail brand, MOXY Outdoors. We are opening a new outdoor gear and clothing (hiking, backpacking, paddling etc.) store in downtown Durham, North Carolina, USA called MOXY Outdoors (yah!).

Our target customers are outdoor enthusiasts and newcomers interested in trying outdoor adventure. MOXY means bold and self-sufficient and these are values we want to portray. We also want to portray an inclusive and positive vibe and to avoid anything too macho-looking.

Some specific requirements for the logo include:
1.) The logo should work for storefront signage, coffee cups, t-shirts and water bottles, as well as digital use for website and mobile app.
2.) The logo needs to be simple enough to be used in small formats and to be embroidered in silhouette.
3.) The logo should include a mosaic image of an octopus as well as the word 'MOXY'. There should be an option that also includes the full name 'MOXY Outdoors'.… Read more