Yankeetown Kayak Shack (whimsy, fun, clever)

This is what Yankeetown Kayak Shack was looking for in their logo design

Design a Kayak rental logo that is inspired by a 60's-70's surf shack.
But it's Florida. And it's the Florida backwaters of the Gulf Of Mexico. The kayaker will run into manatees, alligators, turtles and maybe an otter. They will come back raving about the Roseate Spoonbills they saw. My thoughts keep seeing a Spoonbill and a manatee in this logo. But not Disney. more greatful dead. They should be chill, casual and maybe unaffected by the stares. Maybe oblivious and engaged with each other. I suppose I need a kayak in there. Can the manatee be the kayak and the spoonbill is on for the ride? With a paddle of course. If I can sell a shirt and a day rental....I can pay the bills. Our tourists lean toward the 50-70 year olds. We have palm trees, we have cedars. Our river is dark. Our sunsets are highly attended every night. (thats about 30 people) A setting sun maybe? Although i love the pinks and brights I think this has to stay more greens, yellows, brown, and pink for the spoonb… Read more