Ritual Sauna Branding - contrast, nature, playful

This is what Ritual Sauna was looking for in their logo design

Design Brief: Ritual Sauna Branding
Overview

Ritual Sauna offers modern sauna and contrast therapy experiences in a natural setting. The brand combines vibrant energy with earthy, whimsical aesthetics inspired by vintage fairy-tale illustrations. We’re seeking a logo and branding that reflect these elements.

What We Have

I’ve created a draft logo with bold red typography on a bright blue background. This design captures a playful, retro-modern feel but needs refinement and professional polish. While I’d like my draft to be considered, I’m open to other creative ideas that align with the brand’s vision, keen to play with different colours also as I like the blue red but have concerns re legablity.

What We Need

A finalized logo inspired by the provided draft or alternative creative interpretations, with variations for dark/light backgrounds.

A simple style guide, including brand colors, typography, and supporting design elements.… Read more