Free 2 Play

This is what Free 2 Play was looking for in their logo design

We are rebranding Free2Play Academy, a movement-based organization, to transition from a "nonprofit/educational" look to a high-energy, premium athletic brand (comparable to Nike, On, or Gymshark). The goal is to create a visual identity that people—specifically youth, coaches, and athletes—would be proud to wear on performance apparel.

Design Requirements
The "3D" Element: Our core methodology is based on movement in all three planes (The Matrix). We want the logo to incorporate three-dimensional movement or depth without being overly complex. It should feel dynamic and "in motion."

Aesthetic: Clean, bold, and modern. It must look professional on a tech-tee, hoodie, or hat. Avoid "clipart" or "charitable" aesthetics.

Typography: Strong, slanted (italicized), or custom sans-serif fonts that communicate speed and strength.

Color Palette: We want to move away from primary "school" colors. We are looking for high-contrast combinations (e.g., Electr… Read more