Keystone House

This is what Keystone House was looking for in their logo design

**DesignCrowd Brief – Keystone House Logo & Brand Icon**

Please create a new logo for **Keystone House**, based on and inspired by the attached logo for our neighbouring pub, **The Scottish Stores**.

### Background

Keystone House is a 41-bedroom hotel in King's Cross, London.

The Scottish Stores pub sits within the same building and is operated by the same business. In fact, the pub also serves as the hotel reception area, so guests regularly interact with both brands as part of a single experience.

Because of this, I would like the Keystone House branding to feel closely connected to The Scottish Stores branding, creating familiarity and consistency across both businesses.

The goal is **not** to copy the Scottish Stores logo, but to create a logo that clearly feels like a sister brand designed by the same designer as part of the same branding project.

### Design Requirements

* Clean, premium, hospitality-focu… Read more