Logo & Identity Kit Design

This is what Yāna Surf (Company Name. Don't have to use the whole thing. Can be Yana, Y, or.... was looking for in their logo design

We are operating a company that creates eco-friendly balsa wood surfboards in Ecuador (our current market focus is the US, but we will be a global brand). You can see our current web site at www.yanasurf.com (note: we are re-branding from Yuyana Boards to Yana Surf).

The word Yana in Buddhism means vehicle to speed travel in a spiritual way. The brand should look hip but also old and established (think Tazo Tea). It also needs to reflect our surf culture and ties to Ecuador. Yana is spiritual, Yana is hip, Yana is wise, Yana is beautiful, and Yana is "one" with the surf and the environment. Can you bring Yana to life visually and embody the spirit of these statements?

We need a logo and identify kit (business card, letter head, and envelope). Logo needs to look good on the web and amazing on a surf board. It would also be great to have some general guidelines for laying this out on a web page. Read more