Postcard Needed for scooter business to entice retail customers

This is what a business in United States was looking for in their postcard design

Company: Journey Health & Lifestyle cobranded with Top Mobility

Specs: 6" x 9" high-res InDesign files with bleeds

Target Audience: Potential customer's who called Journey about the So Lite Scooter, but did not buy

Objective: To entice these potential customers to buy a So Lite Scooter from a retail partner near them named Top Mobility with a $100 off discount

Creative Direction:

The postcard should feature Journey colors and images of the The So Lite Scooter with the Journey So Lite logo. The logo for Top Mobility (retail location) should also be included.

The discount should be prominently displayed and have instructions on bringing it in to redeem in-person with the location address

Copy:

FRONT
Headline: Save $100 when you come in today!

Bullet points to include:
- The super-light frame (about 40 lbs) is much lighter than many traditional models, making it easier to transport.
-It fold… Read more