Bowflex - Home Fitness Promotional T-shirt Design Project

This is what a business in United States was looking for in their t-shirt design

Bowflex, the leader in home fitness is requesting two stylish and fashionable t-shirts which incorporate brand components, but not in a stuffy, practically corporate way.

In summary – these are shirts we want people to wear – not only while working out but also in their daily lives.

We are requesting two designs:
1. Bowflex – brand slogan shirt
2. Bowflex – affiliate conference shirt

The Bowflex brand slogan shirt has two requirements – but creative free reign is up to you from there.
• The name “BOWFLEX” and/or the Bowflex Logo
• The slogan “Be Fit For Life” integrated into the design
The design can be clean, it can be grungy, it can be design-heavy, or it can be super minimalist. We’re looking for suggestions from you; however, as mentioned above, we want this to look more “statement” or “trendy” vs. a standard corporate print.

The Bowflex affiliate shirt is a much more swagger/in-your-face/take-a-stance type of shirt. This… Read more