Bass Boat Refurbishment Business
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This customer received 5 logo designs from 2 designers. They chose this logo design from Jerwin Intac as the winning design.
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Logo Design Brief
We need a logo design for a new business that takes old, beat-up bass fishing boats and refurbishes them for resale. The owners of the business are two young, fun, and personable men and we would like the design to reflect that. The original logo will be just Wal-Man Boats, but we would also like to include a couple of tag line variations:
1) ¨Get your bass in a boat!¨
and/or
2) ¨It´ll buff¨
Updates
This was opened today and the system wouldn’t allow us to choose a future deadline.
Target Market(s)
Probably young men getting a starter boat
Industry/Entity Type
Fishing/outdoors
Logo Text
Wal-Man Boats
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- WAL-MAN Boats in White Block-type lettering
Nice to have
- Clean design--think more of a Patagonia feel
Should not have
- overly feminine/young child aesthetic