Drink/Snack Vending Company Logo
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This customer received 61 logo designs from 28 designers. They chose this logo design from Alternactive as the winning design.
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Logo Design Brief
We need a logo for a re-brand of a drink and snack vending company.
The majority of our fleet of existing vending machines are a mid-to-dark blue with a white background in the sign-board area (where the logo would be posted). Also our business vehicles are all white. So I want a logo with a plain white background that matches or complements the blue on the machines.
The sign board area of the vending machines is about 3 times wider than it is tall, so I'd like the logo to have a wide aspect ratio so that it can be large while still fitting into the limited vertical space allowed.
I want to convey the idea that our company is different to other vending companies. We will be using social media, and a blog to connect and provide customer service to our customers. I want people to get the impression that switching to us is a "cool change" from other taditional vending companies.
One idea I had was to play on the weather-related interpretation of the "cool change" nameby incorporating a stylised cloud element. However that is just one idea from a non-designer so I am of course open to any other interesting interpretations of the "cool change" name.
Please note that I am interested in a logo that includes both text and pictorial elements. Text only logos will not be considered.
Thanks for your time and creativity!
Updates
Dear Designers,
I have updatedthe brief to include the following paragraph:
Please note that I am interested in a logo that includes both text and pictorial elements. Text only logos will not be considered.
Cheers,
Sam
Industry/Entity Type
Business
Logo Text
Cool Change Vending
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