Drink/Snack Vending Company Logo

This is what Cool Change Vending was looking for in their logo design

We need a logo for a re-brand of a drink and snack vending company.

The majority of our fleet of existing vending machines are a mid-to-dark blue with a white background in the sign-board area (where the logo would be posted). Also our business vehicles are all white. So I want a logo with a plain white background that matches or complements the blue on the machines.

The sign board area of the vending machines is about 3 times wider than it is tall, so I'd like the logo to have a wide aspect ratio so that it can be large while still fitting into the limited vertical space allowed.

I want to convey the idea that our company is different to other vending companies. We will be using social media, and a blog to connect and provide customer service to our customers. I want people to get the impression that switching to us is a "cool change" from other taditional vending companies.

One idea I had was to play on the weather-related interpretation of the "cool change" nameby incor… Read more