Sparkline Logo

This is what Sparkline market. manage. measure. was looking for in their logo design

This is a logo for a search and social media company with an emphasis on measuring the effectiveness of online marketing campaigns. We're edgy but like crisp, clean design. Our fave designs thus far have used all lowercase letters. Just looks edgier.

We want the to communicate upward growth like (well, um) a sparkline you'd see in Excel. Extra bonus points if you can incorporate a spark without making the logo too busy. Ideal would be a spark that ignites a sparkline.

In lieu of the periods in the tagline, we'd like the equivalent of the HTML character » (looks like the two greater than signs but w/ tighter kerning). You can see an example at this site in the title tag: bfandapc.com.

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