Employee Apparel Design for Premium eBike Store

This is what Kruse and Company was looking for in their t-shirt design

Kruse + Company is a woman owned business that sell premium electric bicycles (Tern, Riese & Müller, Royal Dutch Gazelle) in Pacific Palisades, California. Our bicycle shop is clean, warm, open and inviting to all customers (men, women and children). The design of the store is Southern Californian Coastal meets Northern European Simplicity (think warm wood tones with soft coastal blues, feminine not industrial). We are looking for a design for apparel (shirts or sweatshirts) that will be fun and stylish for a premium brand. Our customers include both young families and people 60+ so any design needs to be appropriate for all audiences. More details are available in our style guide or website www.krusebikes.com. Note that the "+" symbol in the wordmark is intended to connect to positivity (energy and lifestyle) and connections (family and group rides). Read more